Billie Eilish Lands Modeling Gig in MCM’s Latest Gender- Fluid Campaign

Billie Eilish is one of the most unlikely fashion trailblazers of the year and it was just a matter of time before she landed a major modeling gig. The chart-topping singer joined forces with luxury goods brand MCM Worldwide for their new gender-fluid collection.

MCM’s new range is all about celebrating fluidity and self-expression, and that’s why Eilish seemed like the obvious choice for this gig.

“For me she’s a bit of a role model for younger generations, even though she would probably hate the word. I’ve seen her play concerts and she tells her fans to be themselves without holding back,” said MCM’s global creative officer Dirk Schönberger while discussing the collection with WWD.

MCM also tapped rising star Childish Major for their fall collection, and all of the pieces from the campaign are already available for purchase. Some of the items that Eilish was spotted wearing include a petite pink fanny pack, a brown leather crossbody bag, and a monogram bucket hat – all of which perfectly match her personal style.