Callum Turner Fronts His First Louis Vuitton Campaign as the New Ambassador

Callum Turner at Apple TV+'s "Masters of the Air" Advance Screening in January 2024
Callum Turner at Apple TV+'s "Masters of the Air" Advance Screening in January 2024. Photo by Gregory Pace/Shutterstock (14313950x)

Louis Vuitton made some interesting moves since Pharrell Williams became their creative director of menswear, and they’re showing no signs of stopping. The brand’s latest campaign is here and it stars Callum Turner, the luxury brand’s newly-appointed global ambassador.

Louis Vuitton released a statement announcing Turner as their new ambassador, adding his “pursuit of excellence in his craft and diversity of roles aligns with the house’s own dedication to exceptional craftsmanship and constant quest for innovation.”

Turner has been a huge fan of Louis Vuitton for quite some time, and becoming the face of this brand feels like a full-circle moment for the young actor. He’s happy to collaborate with Williams because he’s a huge fan of his “fresh and cool and exciting” new collection because it includes many pieces that align with his personal style.

Turner’s first LV campaign sees him modeling some of Williams’ latest designs, including the pink and yellow version of the Speedy P9 bag, along with a sand-hued tailored two-piece ensemble, plus a black cardigan with matching trousers, featuring zips across the knees.

Louis Vuitton ushered in a new era by announcing several young ambassadors earlier this year. Turner is the latest addition to the roster of rising stars, which includes soccer player Jude Bellingham, K-pop superstar Lisa, and rapper Pusha T.