Charli XCX Becomes New Face of Valentino Beauty

Charli XCX at the 40th Brit Awards in 2020
Charli XCX at the 40th Brit Awards in 2020. Photo by JM Enternational/Shutterstock (10558799fk)

Charli XCX has been on top of her game since the start of 2024, and she’s showing no signs of stopping. After inspiring the viral “brat” summer trend with her latest studio album of the same name, the British singer became the latest celebrity ambassador of Valentino Beauty.

Valentino Beauty released a statement announcing Charli XCX as its beauty ambassador for the United States and praised the singer for continuing to dominate the cultural landscape with her fearless album Brat and her viral social media presence.

This announcement comes at the perfect time and it coincides with the launch of the Spike Valentino Buttery Matte Lip Color. This lipstick was created with people who enjoy edgy elegance in mind, and it perfectly fits into Charli’s iconic, boundary-pushing aesthetic.

“Von Dutch” singer discussed her partnership with Valentino in a recent interview with Allure and said that the brand’s newly-launched lipstick feels like her signature shade.

“I’m kind of really only into working with brands that encourage and amplify individual expression, and that’s obviously something that Valentino Beauty does. I think you can see that from the history of the people that they work with and also their products,” she told Allure.