ColourPop’s New Makeup Line Pays Homage to Pokémon

ColourPop’s pop-culture-inspired collections are a gift that keeps on giving, and their latest might be the best one yet. The popular beauty brand decided to pay homage to Pokémon with their latest makeup line, which looks straight out of the iconic cartoon.

ColourPop’s new line is a true love letter to Pikachu, Bulbasaur, Charmander, Squirtle, and the rest of the gang, and you should act quickly if you want to get your hands on it. It’s already available on ColourPop’s official website and Ultra Beauty stores, but it’s selling out quickly because it’s a limited edition.

The eyeshadow palette with 24 shades inspired by the Kanto region is the most impressive product in this line, but you should try to catch ‘em all! Super shock shadows, ultra-glossy lip trio, transforming lip balm, berry lip mask, and instant crush cream blush will also rock your world.

According to Nichole Reed, manager of product development at ColourPop, they always listen to their community when launching new collections, and they’ve been requesting this one for a long time.

“As a superfan of Pokémon myself, I wanted to include as many elements as possible from the original story. We put ourselves in the shoes of other fans of the show and tried to envision what they would want to see from this partnership,” Reed told Pop Sugar.