Get the Lashes of Your Dreams with Fenty Beauty’s First Mascara

Image via fentybeauty/Instagram

Rihanna’s fans have been desperately asking her to drop some new music, but she’s giving us her first mascara instead. Fenty Beauty is here to help you lift your lashes like never before and get the eye makeup look you’ve always been dreaming of.

Full Frontal Mascara is the first product of its kind this brand ever released, so Rihanna wanted to make sure this mascara can expose every single lash and let you volume, lift and curl your lashes at the same time.

“I love doing different looks with my mascara so it was important for me to have a brush that allowed me to do it all! Sometimes I’ll do a couple of extra coats with the fat side of the brush just on the lashes in my outer corners for an extra eye-opening look to accentuate my eye shape!” said the singer in a press release.

In addition to allowing you get exposed lash look with its flat-to-fat brush, Full Frontal Mascara comes with water-resistant, long-wearing, and smudge-resistant formula, so you can wear it all day long. Its official launch is set for January 16th, and it will be available at select Sephora, Harvey Nichols, and Boots locations, in addition to Fenty Beauty’s official website.