It’s always a blast to see our favorite stars joining forces with some of the leading makeup brands, and famous YouTuber Gigi Gorgeous found the perfect partner in crime in Ipsy.
Gorgeous became a viral star after chronicling her transition online, and this journey significantly influenced her new makeup collection. She wanted to create a line that she could’ve worn before and after transitioning, and that would make anyone feel beautiful.
Ipsy seemed like a perfect brand to team up with because they always supported self-expression and self-discovery, and have been in her life for many years.
“Ipsy is kind of like a family brand for me. I honestly feel like they have been so sweet ever since the beginning of my career. I remember working with them as one of the first huge brands when I touched down in L.A. and it just felt right,” Gigi Gorgeous told Good Morning America.
Her Ipsy line will officially launch on November 1st, and feature a series of affordable products including lip glosses, contour brushes, duo matte bronzers, and blushes in two shades.
