Reebok announced that “Wonder Woman,” Gal Gadot is the new promoter of the brand. Her first campaign is called “Be More Human,” and it features the women’s training collection. Gadot is now included in the increasing list of female boosters, such as Gigi Hadid, Ariana Grande and Victoria Beckham.
Gadot has always been into fitness and has got athletic experience. “Working out has always been a big part of my life, especially with having a mother who was a PE teacher, I was exposed to an active lifestyle from an early age,” She said in a statement. “Through fitness, I have found that I gain strength, endurance, and confidence, and I couldn’t imagine a better partner than Reebok to join me on this journey.” Added by her.
Todd Krinsky, GM of the performance business unit at Reebok said, “We look to partner with women who instill confidence in all generations to take risks and to keep pushing, all while making a positive difference in the world,” He even pointed out that Gadot’s relentless spirit and leadership have inspired a lot. “Through fitness, we know that we have the power to change lives and we are elated to have such a powerhouse in our corner to tell this story.”
This is another big campaign with the partnership of Rebook and Gal Gadot. She was also chosen as the new face of Revlon earlier this year. What will be the next fashion brand that the Israeli actress and model will promote after teaming up with two of the world’s major brands? Well, we know we always watch out for it.
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