Cruelty-free and sustainable fashion icon Stella McCartney has recently announced that she doesn’t wash her clothes! Gasp!
Well okay, she does, but not all of them and not all the time. The designer says that she learned while studying at London’s Savile Row that it’s not necessary to clean many garments. McCartney said she learned that “the rule on a bespoke suit is you do not clean it. You do not touch it. You let the dirt dry and you brush it off.”
She carries this philosophy into many other aspects of her day-to-day as well, “Basically, in life, rule of thumb: if you don’t absolutely have to clean anything, don’t clean it.”
Some people might think that this is a bit of an extreme tactic and like things super clean. But McCartney explains that she is “an incredibly hygienic [person], but [she’s] not a fan of dry cleaning or any cleaning, really.”
This principle runs deep in McCartney’s brand as sustainability and ethical, eco-friendliness is her bread and butter. As long as nothing looks dirty, I guess it’s okay. Right?
