“The last thing the world needs is another beauty brand… but that’s too bad,” the singer jokes in a campaign video she posted on Instagram. “They say beauty is in the eye of the beholder, but at Haus Laboratories, we say beauty is how you see yourself. Your glam. Your expression. Your artistry. We want you to love yourself. Our house, your rules.”

Lady Gaga explained why she decided to design a makeup line in an Instagram post where she wrote that she never felt beautiful growing up until she discovered the power of makeup. She wants to acknowledge that sometimes beauty is not a given thing, but makeup is the tool that can easily fix that and that’s why she’s obsessed with it.

The post Lady Gaga’s Makeup Collection is Now Available appeared first on Our Fashion Trends.

The Instagram star, who’s followed by 451.000 people, wanted to capture her ethereal summer mood with this fashion range, which is romantic and casual at the same time.

“The collection is an extension of my own wardrobe, but filling the gaps with pieces I felt were still missing. It’s inspired by today’s street style rather than runway collections. It brings together everything I love seeing on women around me,” Groeneveld told People.

Since products from “The Drop” can only be purchased for 30 hours, they are already off the market, but fashion aficionados who were quick enough to purchase one of the items are in for a real treat.

This collection comes with a series of easy-breezy pieces, costing just $80 or less – including pastel maxi dresses, floral tops, and a Princess Diana-inspired shirt dress with strong boho vibes.

The post Fashion Blogger Charlotte Groeneveld Joins Forces With Amazon appeared first on Our Fashion Trends.

The company has decided to launch a personal shopper service that involves a stylist choosing clothes based on your personal taste.

For $5 a month on top of Prime, you get a box each month filled with eight items that have been selected according to a survey you fill out in which you identify your measurements and preferences.

Once you’ve tried on the items, you have a week to decide what to keep and pay for.

At this stage, the boxes only pertain to women’s wear, but do include a variety of sizes, with men’s wear expected in the near future.

The concept is great for those who do not have time to shop, do not have confidence in their fashion sense, or would simply like to try something new.

The post Amazon Has Launched a Personal Shopper Service appeared first on Our Fashion Trends.

Amazon’s inaugural range saw them joining forces with the blogger Paola Alberdi, but her 13-piece collection is just the first of many available on their newly launched project “The Drop”.

Amazon’s goal was to create limited-edition fashion lines, created by popular influencers and inspired by global style, but there’s a catch. You have to act fast to get your hands on one of the pieces since they won’t be available for long.

“The Drop brings you of-the-moment collections designed by your favorite influencers from around the world. Once a collection drops you have 30 hours to shop — or less because fabrics are limited. Each piece is then made-on-demand, just for you,” reads the official description.

If you missed out on Paola Alberdi’s collection, don’t despair. Amazon is promising they’ll launch a new line every few weeks highlighting one influencer, and we can’t wait to see who’s the next one in line.

The post Global Influencers are Creating a Limited-Edition Collections for Amazon appeared first on Our Fashion Trends.

“The last thing the world needs is another beauty brand… but that’s too bad,” the singer jokes in a campaign video she posted on Instagram. “They say beauty is in the eye of the beholder, but at Haus Laboratories, we say beauty is how you see yourself. Your glam. Your expression. Your artistry. We want you to love yourself. Our house, your rules.”

Lady Gaga explained why she decided to design a makeup line in an Instagram post where she wrote that she never felt beautiful growing up until she discovered the power of makeup. She wants to acknowledge that sometimes beauty is not a given thing, but makeup is the tool that can easily fix that and that’s why she’s obsessed with it.

The post Lady Gaga’s Makeup Collection is Now Available appeared first on Our Fashion Trends.

The Instagram star, who’s followed by 451.000 people, wanted to capture her ethereal summer mood with this fashion range, which is romantic and casual at the same time.

“The collection is an extension of my own wardrobe, but filling the gaps with pieces I felt were still missing. It’s inspired by today’s street style rather than runway collections. It brings together everything I love seeing on women around me,” Groeneveld told People.

Since products from “The Drop” can only be purchased for 30 hours, they are already off the market, but fashion aficionados who were quick enough to purchase one of the items are in for a real treat.

This collection comes with a series of easy-breezy pieces, costing just $80 or less – including pastel maxi dresses, floral tops, and a Princess Diana-inspired shirt dress with strong boho vibes.

The post Fashion Blogger Charlotte Groeneveld Joins Forces With Amazon appeared first on Our Fashion Trends.

The company has decided to launch a personal shopper service that involves a stylist choosing clothes based on your personal taste.

For $5 a month on top of Prime, you get a box each month filled with eight items that have been selected according to a survey you fill out in which you identify your measurements and preferences.

Once you’ve tried on the items, you have a week to decide what to keep and pay for.

At this stage, the boxes only pertain to women’s wear, but do include a variety of sizes, with men’s wear expected in the near future.

The concept is great for those who do not have time to shop, do not have confidence in their fashion sense, or would simply like to try something new.

The post Amazon Has Launched a Personal Shopper Service appeared first on Our Fashion Trends.

Amazon’s inaugural range saw them joining forces with the blogger Paola Alberdi, but her 13-piece collection is just the first of many available on their newly launched project “The Drop”.

Amazon’s goal was to create limited-edition fashion lines, created by popular influencers and inspired by global style, but there’s a catch. You have to act fast to get your hands on one of the pieces since they won’t be available for long.

“The Drop brings you of-the-moment collections designed by your favorite influencers from around the world. Once a collection drops you have 30 hours to shop — or less because fabrics are limited. Each piece is then made-on-demand, just for you,” reads the official description.

If you missed out on Paola Alberdi’s collection, don’t despair. Amazon is promising they’ll launch a new line every few weeks highlighting one influencer, and we can’t wait to see who’s the next one in line.

The post Global Influencers are Creating a Limited-Edition Collections for Amazon appeared first on Our Fashion Trends.