We Finally Know What Kourtney Kardashian’s Poosh Is All About

Kourtney Kardashian. Photo by Broadimage/REX/Shutterstock (9960028bt)

The long-awaited reveal of the new business endeavor of Kourtney Kardashian brought a lot of surprises among fans. Meet Poosh, a website that is all about a healthy lifestyle, green and smart choices, safe options and home ideas.

“At Poosh, we believe that life isn’t black or white, it’s not this extreme or that extreme, so why should a healthy lifestyle be so rigid? The ‘all or nothing’ approach is antiquated. The very essence of healthy living is moderation. Healthy living is a mindset, and Poosh explores how the modern woman is able to achieve just this,” states the website.

Kourtney is very meticulate when it comes to her lifestyle choices. All her beauty and makeup products are safe for the skin, which means there is plenty to learn from the reality star.

However, it’s only been days since Poosh launched, and it’s already causing controversy. Some fans are really disappointed that the website is not inclusive and features articles that mention ‘how to get a flat belly’ or tips on ‘how to get fuller lips’. And although everyone was expecting a clean, green beauty line, Kourtney decided to share her secrets and tricks with a wide audience through a lifestyle website.

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Unlock your best life. #pooshtheboundaries

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