Harry Styles has always been a bit of an icon ever since he entered the public eye. But now, he’s using fashion to distance himself a bit more from his One Direction persona.
Since going solo, Styles has been stepping out in crazy patterns and androgynous outfits, but recently the singer revealed his true passion for fashion while discussing his ad campaign for Gucci’s new fragrance. Styles shared his love for the brand’s Mémoire d’une Odeur, and divulged that trying new things fashion-wise has become an outlet for his personal expression.
Styles told Dazed that he “love[s] the clothes. That helps a lot. Just going on stage in a nuts suit with a bunch of sequins makes you feel good, and then you want to play.” He went on to detail how important he believes fashion is for an onstage persona, saying, “I think [for] the people I have always admired and looked up to in music, clothes have always been a big part of the thing.”
Similar to his taste in clothing, Styles prefers a gender-fluid fragrance like the new Gucci. The crooner also said he loved working on the campaign because “everyone is open to be themselves and it’s made me feel more comfortable to try different things and have a bit more fun.”
